Tuesday, July 19, 2011

Who Wears Short Shorts?

I read about this ad campaign for Kiwi fashion chain Suprette, and thought it too funny not to re-post. As a designer I'm constantly looking for new ways and places to spread the word, never had I considered people's thighs fair game. Ad agency, DDB Auckland cleverly left indented plates on bus stops, mall seats and park benches leaving imprints on people's thighs who took a seatNow this is literally a walking billboard (pun intended).

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